For your reference, we have included the original job posting below.
Vice President of Advertising - Plano, Texas
Job Number:
43557936
Company Name:
Rent-A-Center Corporate
Job Location:
Plano, TX US
Job Category:
Public Relations
Vice President of Advertising - Plano, Texas
Responsible for the development and managing of advertising strategy and execution. Specifically manage the development of media strategy with media agency and creative messaging with agency or in-house resources. Work will include mostly direct-to-consumer messaging via broadcast, direct mail, e-mail, text, web and online initiatives. Work with the CMO to develop the advertising objectives to meet short-term and long-term business goals of driving traffic and growing overall revenues. Lead an i...
